A typical project starts with the waste stream or business problem itself:

• What material are you dealing with?
• What are the volumes, seasonality, and constraints?
• What is the current cost of waste, loss, or underutilization?
• What commercial direction makes the most sense: ingredient, product, material, or process improvement?

Where possible, Farmera aims to build solutions that work within real industrial settings. In the avocado platform, for example, the production flow is designed around existing steps such as sorting, washing, pre-treatment, coating, drying, packaging, and storage, and the company explicitly positions the solution as fitting current production lines. That same commercial mindset applies more broadly: the goal is not elegant theory, but solutions that can be piloted, scaled, and adopted.

Farmera’s current avocado case study shows a shelf-life extension of more than 14 days, while reducing water loss, delaying browning, preserving texture and taste, and improving point-of-sale quality.

More broadly, our model is built around practical development work: identifying a waste or loss problem, building a usable technical solution, and moving toward industrial relevance. Gruda’s working model also reflects this, with a structured development path around KPIs, prototypes, pilot milestones, and commercial readiness.

One of Farmera’s active technology platforms is an advanced functional coating for fruits and vegetables. The system forms a thin coating using emulsifiers and surface-active agents that helps regulate oxygen and ethylene exchange, slowing ripening, decay, and quality loss while preserving product characteristics. It is one example of how we approach value preservation across the chain, but it sits within the bigger Farmera mission of reducing waste and recovering value from agriculture.

No. Food is a major part of the business, but not the only one.

Farmera works across ingredients, food applications, process redesign, and material innovation. Depending on the stream, the right answer may be:

• a new food ingredient
• a functional system or formulation
• a biomaterial
• an industrial application
• a new way to reduce losses in an existing production process

That range is important, because not every waste stream should go back into food. Sometimes the better answer is packaging, materials, logistics, or another industrial use.

At a broad level, we look at:

• rejected fruits and vegetables
• peel, pulp, stems, and side streams from fresh produce
• agricultural residues
• food processing by-products
• fish and marine by-products
• crop-specific waste streams from sectors such as dates and fresh produce

The right question is not “is this waste?” but “does this stream still contain functional, nutritional, structural, or commercial value?” That is usually where the opportunity starts.

Farmera is not just a strategy company and not just a lab project. The business was founded by Milouot Corporation and Gruda Labs, bringing together 70 years of agricultural innovation with 20+ years of food R&D and culinary expertise. That matters because our work sits between agriculture, food science, process development, and commercialization. We are interested in solutions that can actually be implemented, not just discussed.

Farmera is relevant to a wide range of partners, including:

• growers and producer groups
• packhouses and exporters
• food manufacturers
• ingredient companies
• retailers and supply-chain operators
• companies with underutilized agricultural side streams
• businesses looking for sustainable material alternatives

If a company handles raw agricultural material, side streams, downgraded produce, or process losses, there is a good chance we can explore a value-creation opportunity with them.

We help customers solve one of two core problems, and often both at once:

1. How do we create more value from waste, by-products, and rejected raw materials?
2. How do we reduce losses across agricultural and food production systems?

That can mean developing new ingredients, building alternative industrial materials, improving process economics, or reducing post-harvest degradation. The common thread is turning inefficiency into value.

Farmera develops circular solutions that turn food and agricultural waste streams into valuable new products, ingredients, and industrial applications.

We focus on rethinking by-products, side streams, and losses not as waste, but as untapped raw materials.

Our work includes examples such as converting rejected fruits and vegetables into syrup for marshmallow applications, developing transport pallets from stems and agricultural waste, producing high-quality collagen from fish scales, reducing waste in the date industry, and developing post-harvest technologies that extend produce shelf life. Farmera’s core idea is simple: what if nothing grown was ever wasted?